5.0 out of 5 stars Wow!

T. · 2 June 2025

(function() { P.when('cr-A', 'ready').execute(function(A) { if(typeof A.toggleExpanderAriaLabel === 'function') { A.toggleExpanderAriaLabel('review_text_read_more', 'Read more of this review', 'Read less of this review'); } }); })(); .review-text-read-more-expander:focus-visible { outline: 2px solid #2162a1; outline-offset: 2px; border-radius: 5px; } Wow. Wow. Wow!I have a lot of very thick, coarse hair and more often than not, my previous shampoos tend to mat the hair in the wash process and then detangle in the conditioner stage.This product - OUAI washes hair making it immediately soft. Paired with the conditioner and BOOM! You have amazing looking, feeling and smelling hair. The fragrance is divine.Another thing to note is that since using this product, my hair seems to not need to be washed as often and I can push back wash days by at least another day - which is helpful as this is a very expensive but amazing product.

5.0 out of 5 stars Fab

A.D. · 24 April 2025

Fab shampoo, has really thickened my hair.

4.0 out of 5 stars Goes a long way

C.Z. · 29 March 2024

Still overprieced but defo goes a long long way. Smells natural and doesn't do anything bad to my hair but also feel like doesn't do anything amazing to it either considering the price

5.0 out of 5 stars The best shampoo!

G.T. · 22 May 2025

The only shampoo I will ever use! I have been using it for a couple of years now and my hair has never felt softer or cleaner. I love it along with the conditioner. Smells fantastic too!

5.0 out of 5 stars Excellent

J.w.w.n.i.o.i.b.!.A.t. · 6 April 2025

Love this shampoo so much it has now replaced my old hair washing routine.Love the smell and leaves my hair fresh, bright and feeling amazing!

3.0 out of 5 stars Took ages to get here

A.C. · 6 December 2024

Bought these to go on holiday but they got stuck on customs so I couldn’t use them.When they eventually arrived about 3/4 weeks later they are ok to wear in the house but not ot go out in .

5.0 out of 5 stars Highly recommend

E.H. · 20 May 2025

Good quality, would purchase again.

1.0 out of 5 stars Makes my hair dry

C.K. · 23 December 2024

Made my hair dry and now it gets oily the next day. Now I have to use it all because I cannot return a used one and it's super expensive. Doesn't smell anything.

Shine, softness and body

S.C. · 29 April 2025

(function() { P.when('cr-A', 'ready').execute(function(A) { if(typeof A.toggleExpanderAriaLabel === 'function') { A.toggleExpanderAriaLabel('review_text_read_more', 'Read more of this review', 'Read less of this review'); } }); })(); .review-text-read-more-expander:focus-visible { outline: 2px solid #2162a1; outline-offset: 2px; border-radius: 5px; } This shampoo is really great! It adds noticeable shine and softness to my hair...and my hair has body even on the first day! Love it! 💕

Sehr schön werden die Haare

M. · 20 February 2025

Super shampoo

Saved my hair.

L.A.P. · 13 June 2025

This is the best shampoo for fine hair that gets oily fast. I find that many shampoos I use are too heavy and create a film of excess product on my hair but this shampoo is not the case. I double cleanse and it still lasts me a very long time so this is definitely worth the cost. Also, for those who are sensitive to fragrances, this scent does not bother me!

just okay

S. · 5 September 2024

i didnt see what the fuss is about . it was good okay did the job but i couldnt understand the price.

Luxury shampoo you deserve

t. · 6 June 2025

Hair perfection. The softest most manageable hair plus your hair will stay cleaner, longer. The scent is not heavily perfumed but it does have a clean smell. If you have been wondering if you should try Ouai shampoo you absolutely should.